An auction is a clock with money attached. Everything else is ordinary marketplace work, and the clock is the part that has to be exactly right. A close that fires late counts a bid that should not have, and one that fires early loses a bid that should have. We build that, designed new for your market by a team that has built marketplaces many times. Most first releases go live in about 30 days.
An auction is a short event with a long tail of admin either side of it. This is the path a lot takes, and the part of the software that carries each step.
A seller consigns, your team photographs and describes it, and it gets a lot number.
Consignment and cataloguing
Lots go live with a starting price, a reserve and the bid steps you set.
Catalogue and increments
Identity checked and a deposit taken before anybody bids on a serious lot.
Bidder approval
Proxy bids run themselves, and a late bid extends the clock rather than beating it.
Proxy bids and soft close
The lot closes on the second, the winner is told, and the invoice is raised.
Close and invoicing
Premium added, the seller's statement produced, and the money split and sent.
Settlement and payouts
Bidders, sellers and you each see the app built for their job, all running on one system you own.
Find the lot, set a maximum and know exactly where you stand.
Consign a lot, set the floor and get a statement you can read.
Run the sale, approve the room and settle the money afterwards.
Start with one and add the rest as you grow. Every rate is yours to set in the admin panel.
A percentage on top of the hammer price, which is how the trade has always earned.
A cut of the hammer price, taken out of what the seller is paid.
A fee per lot for taking it in, shooting it and writing the description.
Paid placement in the catalogue and on the home screen, sold per lot.
A monthly plan for dealers who consign every sale, with lower commission.
A charge where a lot does not meet its reserve and goes into the next sale.
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JohnFeb 2023Built into your platform and shaped around what you sell. Each one is designed and built new for you, and nothing here is switched on from a shelf.
Lots close on the second, on a scheduler built for it, not on a cron that fires when somebody loads a page.
Bidding for you
A bidder sets a maximum and the system bids in steps, going only as far as it must to stay on top.
Bid steps
Increments that scale with the price, and a late bid that extends the lot rather than stealing it.
The apps and the website fully translated, including right-to-left scripts, with prices in local currency.
This sale
Sell-through, hammer totals and what the premium earned, per sale and per category.
Paid placement that lifts a lot in the catalogue, priced and timed by you.
An auction looks like a marketplace with a countdown. The countdown is the part that has to be right. Almost everything that goes wrong with these platforms goes wrong in the last thirty seconds of a lot.
This is the machinery we build into yours, shaped around what you sell and how your trade settles up. Each piece is designed and built new for you, by a team that has built marketplaces many times.
Get a free costed planThe core platform covers lots, bidding, the close, and the invoicing and payouts after it. These are the extras clients ask for most often, and each one is designed for your app and priced in your costed plan.
Live and simulcast sales
An auctioneer on the rostrum with online bidders in the same sale.
Sealed bid sales
Nobody sees anybody else's offer until the deadline passes.
Absentee bids
Left before the sale opens and executed on the bidder's behalf.
Bidder deposits
Held before a high-value lot and released after settlement.
Tax and margin schemes
Per lot treatment, including second-hand margin rules.
Shipping and collection
Quotes at checkout, or a collection window booked by the buyer.
Condition reports
Requested by a bidder before the sale and answered by your team.
Catalogue import
A whole sale loaded from a spreadsheet or another system.
Reverse and Dutch auctions
Buyers posting requirements, or a price that falls until somebody takes it.
Store launch designs
Store screenshots and banners designed for launch.
The same pattern of lot, catalogue, bid and settlement works for almost anything sold by competition. Each version is designed around its own trade: its lots, its rules, its idea of a fair close.
Selling something else under the hammer? Tell us what your saleroom trades and we will scope it.
An auction is worth exactly as much as the trust bidders have in the close. These are built in from the first release, rather than bolted on after a disputed lot.
Most first releases go live in about 30 days. Larger apps take longer, and your costed plan fixes the scope and the exact date.
Where most of the work happens
Not here? The costed plan answers the rest, for your app.
Yes. Timed lots, proxy bidding, reserves, soft close, invoicing and payouts all work the way bidders and sellers expect. The difference is that it is your platform, with your categories, your premium and your rules, designed and built new for what you sell.
Timed is the common shape, and it is a scheduling problem more than anything else. A lot opens, runs for days and closes at a moment you set in advance. Live is an auctioneer taking bids in real time, with a room and online bidders together. That is a different build, because everybody has to see the same number at the same instant. Sealed bid hides every offer until a deadline. Most clients start timed and add the others later.
A bidder leaves the most they are willing to pay, and the system bids in increments no further than it must. Somebody with a higher maximum outbids them automatically. The maximum itself is never shown to anybody, which is the whole point of it.
Soft close is the answer, and it works like this. A bid in the final minutes pushes the end time out, and it keeps pushing while bidding continues. Without it the lot goes to whoever has the fastest connection rather than the highest bid. The bidders who lose that way do not come back.
For a small sale, sometimes, and we will say so rather than sell you a build you do not need. Where those stacks give out is the close. They end their lots on a cron that only fires when somebody loads a page. Timers drift under load, and load is exactly what a popular lot produces as it ends. Once the money in a sale matters, the clock has to become its own scheduler.
The premium is a rate you set, added on top of the hammer price, and it appears on the buyer's invoice beside the lot. Seller commission comes out of the hammer price, and it appears on their settlement statement. Tax gets treated per lot, and that includes any second-hand margin scheme which applies to it. That is expensive to get wrong, in a way most software never warns you about.
That is yours to decide, per sale and per value. Open bidding suits small lots and low prices. Above a threshold most operators check identity and hold a deposit first, with a bidding limit per account. It is what lets you accept a bid of twenty thousand from somebody you have never met.
The software chases on a schedule you set, then offers the lot to the underbidder at their last bid, then bars the account. Where you took a deposit it can be applied. Non-payment is normal in this trade rather than exceptional, so it is built as a workflow instead of an email somebody remembers to send.
No. Every app we build is designed and built new for its client. We have built marketplaces many times, and that experience is what lets us fix the scope, the price and the launch date before we start.
Most first releases go live in about 30 days. A larger platform takes longer, and so does one that runs live or simulcast sales. Your costed plan fixes the scope and the exact date in writing.
An iOS app, an Android app and a website for bidders and sellers, plus a web admin panel to run the sales. Some clients start with fewer and add the rest later.
You do, both. The code sits in your own repository, the cloud accounts stand in your company's name, and we take no commission on anything you sell. Documentation gets written for a developer who never met us.
Tell us about the app you want to build. We send back a costed plan with a fixed price and a launch date, free and yours to keep.
